Jessica Keala

A Guide to Internet Marketing

Getting into internet marketing is probably a very good idea considering the current market climate and what people prefer. The traditional form of marketing, although still pretty important and reliable are not enough anymore. So the first thing you do is get a website. This is where all your clients will be able to find you and your product. When making a website, research on the specific keywords that you need to use in order for your website to be picked up by search engines. This is very important because if you do not incorporate these keywords into your text, your website will likely not be seen by the right people in the right context. You can find information about how to use these on the Invest Burundi blog.

The next thing to do is to set up an email which will be displayed on your website so that the customers can get in touch with you when needed. This makes you seem approachable and helps you develop a good relationship with your clientele.

After that is established, start working on your social media presence. This will appeal more to the younger audience while also making you seem like a more relatable and approachable brand. Social media is a gold mine for marketing your product. You could go for an advertisement on a website and that would be effective, but perhaps a more interesting approach would be to get in touch with social media influencers who have built their entire repo around telling people what they should and shouldn’t do. These people usually have a lot of following and an endorsement from them will give you a massive boost of people who will be interested in what you are trying to sell.